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Importance of Effective communication For Freelancers

effective communication

Communication is the top skill that everyone must master in order to grow their business. Even in the freelancing, it is important to be a good communicator first. Effective communication is the key to grow your business.

No one can deny the importance of communication. Even, in our daily lives, we use to communicate with our colleagues, friends, and family. If you know how to deal with people, you can sell your items to them.

Have you ever seen someone, coming towards you and asking if you will buy his product? Now, at the moment, you will start thinking why should you buy this product. But a good salesman may know what explanations and briefings he should give to you. He may be a good face reader and gives you a good offer that you will buy the product.

But in freelancing, you are not going to read the faces. You are going to write ideas and offers. So what matters here is the copywriting skills. You write proposals, respond to emails, send offers to people but in the end, you have nothing at all.

Communication: Benefits, Problems, and their solutions


Sometimes, the client asks you to go beyond the requirements and demand for free work. It’s okay if they do, but you can always increase your price if clients are asking for more. A freelancer must not be angry. If you get angry and send disappointed messages to your clients, you both will end up in either closing that project or fighting with each other.


Be calm, and ask your client to increase the budget in a polite way. If the work is less and can be done easily, you can take advantage of the situation by giving a free bonus offer.

Why should you give your services for free?

The client will refer you to others and will ask you for future projects too if you have a good business relationship with him.

Make Everything Clear

Most of the time you work outside of the freelancing market places (Fiverr, Upwork, PeoplePerHour). Therefore, you have to get the requirements details yourself. Everything is not on the papers now. So you can’t complain anybody else if you do stupid agreements.

I had some projects outside of freelance market places and that proved to be a lesson for me as well as a blessing for me.

Lessons for you

  • Gather project details correctly
  • Write agreement in papers (if possible)
  • Ask for payment for initial milestone OR
  • Work via Freelance Market Places
  • Do a Skype call for clear understanding

Skype Call?

Are you afraid to speak to the clients? If yes then you must not be. Because this is not a difficult thing to speak live on Skype. I remember when I had my first client on a mobile phone. That was a new experience for me but it motivated me to not fear skype calls.

Benefits of being polite

I spent more than 1 year and couldn’t get my freelancer’s account up. Then I noticed the profile of another freelancer. I analyzed it, went through his work history, reviews and got a lesson for me.

Things I noticed:

  • Quality work
  • Good Communication
  • Free Services

So, I picked up Good Communication and started working on me. And, yes, I got the reward by being polite and clear to clients.

Written by Awais Ahmad

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